BY WISHTREND: GREAT INGREDIENTS PLUS EFFECTIVE FORMULATIONS EQUALS VISIBLE RESULTS
Who is By Wishtrend? Well, it’s not just a skincare brand, but also a global K- Beauty retailer with an incredible brand curation. It has incubated Korean hall-of- famers such as COSRX, Dear, Klairs and I’m From (to name a few). Clearly,Wishtrend knows good skincare! Owning its own beauty retailing platform put Wishtrend in a unique position to understand the skincare concerns of customers from around the world. Its response? Creating its own, in-house brand, to provide a solution where other brands fell short. That’s how By Wishtrend was born. It caters to a wide range of skin types, and was designed to deliver visible results. It’s also cruelty-free, and foregoes the use of parabens, artificial colorants, mineral oils or phenoxyethanol in its formulations. This means By Wishtrend’s products are effective, but still gentle on your skin. No wonder it’s garnered an enormous fan base over the years.
Let’s begin our tour of Wishtrend bestsellers by arguably its most famous product: Pure Vitamin C 21.5% Advanced Serum. Vitamin C is an antioxidant, meaning it fights free radicals and fades hyperpigmentation. This results in a brighter and more even skin-tone. Among the multitude of vitamin C products in the market, the serum from By Wishtrend is a winner thanks to its short list of vegan ingredients list, low pH and high vitamin concentration.
It’s made with 70% Vitamin Tree (i.e. Sea Buckthorn) water and 21.5% L-ascorbic acid to give you that golden hour skin on a 24/7 basis! It also contains soothing panthenol and allantoin, which aids the production of collagen. These ingredients are a comforting addition to an otherwise potent formulation. By Wishtrend’s Vit C is applied via a dropper, and can be applied directly on the face (for a stronger effect) or into your favourite moisturizer (if you have sensitive skin). It’s easy to apply, isn’t oily, and only takes a handful of days to see results. Best of all, a little goes a long way. You only need a few drops at a time. Vitamin C is a very volatile ingredient, and is sensitive to air, light and heat. Don’t forget to store this little bottle of excellent in the fridge to prevent oxidization and keep it fresh for longer!
The great thing about By Wishtrend's Mandelic Acid 5% Skin Prep Water is that its safe for use on sensitive and darker skin tones that don’t ordinarily tolerate AHAs. Mandelic acid is the shyer sister to popular AHA glycolic acid, but no less effective in terms of its exfoliating abilities. Because mandelic acid is made of larger molecules, it doesn’t penetrate the skin as deeply as other AHAs. However, it still accelerates skin turnover, and is both anti-inflammatory and antimicrobial. By Wishtrend uses a relatively modest 5% concentration, so it’s safe enough to use even on acne and rosacea prone skin! What makes By Wishtrend’s mandelic acid peel superior to others is its non- tacky texture and superb formulation. In addition to a relatively low % of AHA, it contains vitamin B5 (a humectant), Centella (to help prevent inflammation) and other moisturizing factors. Unlike other AHA treatments, Mandelic Acid 5% Skin Prep Water can actually ease redness and deliver hydration while buffing the skin. We also love the addition of licorice root, which gives this toner an extra brightening boost. In what seems to be the case with any By Wishtrend product, it isn’t long before the results are seen. Users observe dramatically smoother and clearer skin, as well as a softer and more supple feel within a week. Yep, it’s that good! Check out our review of Wishtrend’s Mandelic Acid toner here. . Don’t forget AHAs tend to make the skin more photosensitive, so slather on the SPF during the day!
GREEN TEA & ENZYME POWDER WASH: CUP OF TEA FOR YOUR FACE?
Most people don’t give too much thought to their cleanser, but luckily By Wishtrend has. Its Green Tea & Enzyme Powder Wash combines the brightening effects of an exfoliator, the blackhead removing ability of a scrub and the balanced feel of a low-pH cleanser in one handy product. Ingredients like papaya enzymes, baking soda and green tea extract are the prime features of this formula, making this the skin-clearing face wash of your dreams. By Wishtrend’s Powder Wash kind of looks and smells like matcha powder – but remember this goes solely on your face (and not in your teapot). If you haven’t used a powder cleanser before, it’s quite a novel feeling shaking out what feels like wholewheat flour on your hands. However, the process is quick and fuss free: just use a coin sized amount, lather in wet hands and gently massage into your face. There’s no need to wait around. Because it is a strong cleanser (and designed to be that way), don’t leave it on like a mask. Just rinse off immediately and revel in your newfound baby-soft cheeks!
Wishtrend’s Acid-Duo 2% Mild Gel Cleanser wraps a gentle acid combination (LHA and PHA) in a formula packed with fruit and herbal extracts. This provides a strong dose of antioxidants, which leads to this cleanser’s standout feature: it can actually help skin heal faster due to its anti-inflammatory properties. This makes it ideal for combination skin in need of light buffing and de-congestion without the harshness that typically accompanies chemical cleansers.
The 2% Mild Gel Cleanser leaves your skin feeling purified, but never uncomfortably tight or dry. Sensitive skin types can also use this cleanser with ease, particularly those seeking a ‘gateway’ product to stronger chemical exfoliants.
Don’t be intimidated by the rather clinical name: By Wishtrend’s Polyphenols in Propolis 15% Ampoule is a 100% natural healing serum that your skin will drink right up. But first, what is propolis and what are polyphenols? Propolis is an age old health and beauty remedy. Essentially a resin made by honeybees, it has been scientifically proven to offer wound-healing, anti-bacterial and soothing abilities when applied on skin. This makes it ideal not only for dry skin and compromised barriers, but also for skin inflamed by acne. The anti- bacterial component treats and prevents breakouts, while its anti-inflammatory properties take away redness. Polyphenols meanwhile, are basically the reason why red wine and dark chocolate are good for you (in moderate amounts, mind you). These high- polyphenol foods give your body a dose of antioxidant goodness. In the context of skincare, this bodyguard chemical protects your surface barrier from environmental aggressors, keeping it youthful and glowing. Both are wonderful ingredients, and both are found in droves in By Wishtrend’s ampoule.
The Polyphenols in Propolis serum glides on like silk, and only a little is needed to cover the face. We’d advise concentrating on the areas prone to breakouts, to repair the skin and prevent further congestion appearing. In fact, this is the perfect product to treat that dreaded maskne. The friction, redness and bacteria that’s caused by wearing a mask for long periods of time will meet its match with this nourishing ampoule.
FIND BY WISHTREND PRODUCTS ONLINE IN AUSTRALIA AT KANVAS BEAUTY
You can shop the By Wishtrend bestsellers in Australia right here on Kanvas Beauty. We ship Australia-wide, including all the major cities (Melbourne, Sydney, Brisbane, Perth, Darwin, Adelaide and Canberra).
Enjoy free standard shipping with any purchase over $50, and free express shipping with any order over $99. If you’re new to Kanvas Beauty, take an additional $20 off your first order with us (use code WELCOME20 at checkout).
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