Here are the best Beauty of Joseon products (from someone who has actually used ALL of them, and wasn't paid to do so lol). And scroll down to the bottom for an honest Beauty of Joseon review on EVERY product in 100 words or less (for all of you with a short attention span).
Alright no time to waste, here are our top 5 Beauty of Joseon products!
Are we surprised? Look, it's not MY personal favourite Beauty of Joseon product (it's close, though), but it's in this spot for its popularity, and the sheer fact that it made a lot of people realize sunscreen can actually be a skin-enhancing part of your routine. It DOESN'T have to be a greasy mess you have to put up with in order to protect yourself! Little wonder then, that Beauty of Joseon's Relief Sun Probiotics Sun Essence was an instant hit as soon as it launched. This chemical formula is lightweight, a tad moisturizing and finishes satiny-dewy. For me it didn't burn my eyes (big plus) and didn't block pores / cause irritation, although I will say that re-applying it for the 3rd time in a day gave my already-oily skin a bit more sheen than I would have liked.
Let me preface this by saying you can't go wrong with a Beauty of Joseon serum especially if you have dry and sensitive skin, but the Glow Deep Serum is my personal favourite. I struggled with using vitamin C serums and acids on my rosacea-prone skin, and even when I needed to re-build my skin barrier, I was not ready to abandon my skin-brightening ambitions. The Beauty of Joseon Glow Deep serum was perfect. I didn't feel like I was offending my sensitive skin by using it. The serum had soothing ingredients to calm things down, but also 2% arbutin and rice extracts to make an actual difference to my complexion.
The Revive Ginseng & Retinal (2%) Eye Serum comes in at number 3 for making a scary ingredient for us sensitive types (retinoids) actually very approachable and lovable! Retinal (with an 'a') is very similar to retinol and will lead to the same results - however, retinal purports to do it quicker, with a much higher exfoliation rate than standard retinol. You'd think, therefore, that this is one solely for experienced retinol users given the faster skin cell turnover rate (increasing the risk of irritation. But it's still surprisingly gentle and hydrating, while delivering excellent results. We've heard reviewers call it the affordable dupe to Medik8's Crystal Retinal 3. If you're noticing fine lines around the eye contour area, this retinal serum is definitely worth a try.
In number 4 is a personal favourite of the Kanvas Beauty team! The Beauty of Joseon's Radiance Cleansing Balm feels and works like a high-end product (but isn't priced like one). It is seriously spa-like, and there is nothing to dislike or even feel indifferent about. Ingredients? Beautiful. The sherbet formula includes brightening rice water and fermented grains. The performance? Elite. It remove absolutely everything, from stubborn makeup to excess sebum. And the experience? Chef's kiss. It's luxe from the way it melts like butter upon contact with skin, to the residue-free finish. And it’s worth adding that one jar lasts for ages. In fact, we’d bet that if you’re not a double fan of double cleansing, this balm will convert you. It’s one of those products that you feel weirdly excited to use.
And rounding out our top 5 is the Beauty of Joseon Dynasty Cream! This affordable anti-aging moisturizer blends natural ingredients such as ginseng, rice extracts and honey to brighten and tighten skin for a more youthful complexion. If you want a deep dive into its ingredients and performance on combination skin, check out this Beauty of Joseon Dynasty Cream Review here. One of our favourite things about this cream is its dense, sort-of “chewy” texture, making it more interesting than your standard moisturizer. It's not a boring cream, but clean and simple enough to work in harmony in a routine full of active ingredients.
Q: Is Beauty of Joseon good or is it just average with an amazing marketing team?
A: Short answer, Beauty of Joseon is a great brand - and their marketing team (while highly effective) doesn't engage in any unscrupulous practices like fake reviews (see below). Take all the hype out of it, and you're still left with good skincare that seems to suit virtually everyone.
Q: Are Beauty of Joseon reviews legit?
A: Unlike say, Pyunkang Yul or Laneige, Beauty of Joseon is more famous ouside of Korea than within. In fact, the brand barely does any of its marketing back home. It's available in Korea as a drugstore brand, but for whatever reason, really suited the skincare needs of the West. The reviews are legit (not fake), and that is why so many of them are written in English.
Q: Why is Beauty of Joseon famous?
A: We've stocked Beauty of Joseon for a while, but can say that it really took off after the release of its sunscreen back in 2020/21.The Beauty of Joseon Sunscreen really took off because it was one of the few back in that wasn't greasy and claggy, left a dewy rather than oily finish, and didn't irritate skin - even for those with seborrheic dermatitis. From our point of view as a retailer, that was the real turning point for Beauty of Joseon, and its popularity really took off in the Western Beauty world afterwards.
Q: What skin type is Beauty of Joseon good for / most suited to?
A: In reality, Beauty of Joseon is good for any skin type - even though the brand positions itself towards sensitive skin.There is a product in its arsenal for all of us, but if you have reactive skin on the dry or dehydrated side, you can pretty much build an entire routine from Beauty of Joseon products.
Q: Is a Beauty of Joseon serum worth it?
A: We've never met a Beauty of Joseon Serum we didn't like, but whether you think it's worth it depends on your skin and which serum you chose. We haven't actually come across reviews calling Beauty of Joseon serums a waste of money because, on top of being a good skincare brand, they are also eminently affordable.
Q: Is Beauty of Joseon cruelty-free?
A: Beauty of Joseon is 100% cruelty-free. While Korea has banned cosmetic testing on animals, Korean brands selling within China are required by the Chinese government to test their products. Hence, some Korean brands still test on animals where required by its international markets. Fortunately however, Beauty of Joseon is not one of them.
Q: Is Beauty of Joseon Vegan?
A: Although Beauty of Joseon is cruelty-free, it isn’t certified vegan. With that said, Beauty of Joseon offers vegan-friendly products, including its popular Green Plum AHA Toner and Ginseng Essence.
Q: Is Beauty of Joseon clean?
A: While there’s no universal definition of clean, we’d venture to say that by most standards (including by Kanvas Beauty’s own definition), Beauty of Joseon is a clean beauty brand. You won’t find any parabens, sulfates, dyes, artificial fragrances or drying alcohols in its formulas.
We ship Australia-wide, including all the major cities (Melbourne, Sydney, Brisbane, Perth, Darwin, Adelaide and Canberra). Enjoy free standard shipping with any purchase over $50, and free express shipping with any order over $99. If you’re new to Kanvas Beauty, take an additional $20 off your first order with us (use code WELCOME20 at checkout).
Happy shopping! If you have further questions on Beauty of Joseon or any of our other brands, drop us a line on: hello@kanvasbeauty.com.au.
Have you tried any Beauty by Joseon products? What do you think? Leave a review under your favourite products!